Print advertising continues to play an important role in driving enquiries

Press & magazine advertising

In a digital age press and magazine advertising still has an important role to play. Through the use of tracking and response analysis software we are able to identify its true effectiveness.

We know that press and magazines, scheduled as part of your media mix, help to create brand name recognition, enquiries about specific offers and will also generate additional brand-related search activity to drive visits to your website.

Press and magazine opportunities have grown over the last few years as new titles address niche audiences and newspaper groups develop supplements and advertising opportunities for travel advertisers.

Used creatively and with strong call-to-action and response mechanisms, print advertising continues to play an important role in driving enquiries.

Slideshow

Examples of Conrad's press advertising creative

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