Step four: New Horizons

As travel brands grow they create and build invaluable trade relationships and an improved understanding of advertising response patterns.

As leaders in travel advertising and marketing, we’ve also developed strong relationships with the media and know how to create media value for our clients. For over 22 years, Conrad Advertising has built a reputation for excellent media negotiation and buying capabilities, as well as innovative and award winning advertising.

For larger clients, for whom we leverage media investment volume as a foundation to media value, we focus on adding relevance and value through strong creative ideas. We apply intelligent thinking at both the trade and consumer marketing level. At the 2010 TTG Travel Awards, Conrad Advertising was recognised for this as winners of the Best Trade Campaign for Wendy Wu Tours, developing a trade campaign that increased sales by 30%.